Oct 2020
Standing Out From The Competition – Not As Easy As You Might Think

We need to think differently about seeds to help agriculture meet all the challenges it faces such as food demand, societal expectations, sustainability, climate change, etc. In this context, we differentiate ourselves by developing our proximity to farmers, by orienting our creativity and capacity to innovate to meet their needs and by offering them personalized, sustainable and creative added value solutions....

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Aug 2020
Virtual Field Days: A New Customer Experience

We were able to transform basically all of the planned field days into virtual days, and it went very well. We had on average 50 to 80 participants in our virtual meetings, consisting of farmers, distributors, and even competitors!...

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